Expatriate Coach Anne Egros recently shared this nifty little digital identity test in her blog.
Visit the Reach Online Identity Calculator, answer a few easy questions about how often and when your name shows up in a Google search, and find out if your web presence is digitally disasterous, dabbling or distinct.
In this era of branding, standing out in the crowd by being clear about who you are, who you serve and what you offer is important.
New coaches often get stuck worrying over a website. Yes, a website helps communicate your message and establish credibility. But so does showing up in thoughtful, relevant ways around the web -- in blog posts, Amazon book reviews, social networking sites. Start with a LinkedIn.com profile and keep building.
Here's the source article for the complete story: What's Your GQ? Build Your Google Quotient
btw, by writing this post I just added to Anne's digital identity ... see how it can grow on its own?

Hi Carol,
Thanks for the very clear, short and simple demonstration on how to use online social networks to build rapidly your personal brand. If someone types "anne egros" in Google now, then my name appears on your website http://www.mentorcoachtips.com/.
I am also going to post it on my facebook account
Thanks again,
The Expat Coach, Anne Egros
Posted by: Anne Egros | May 12, 2009 at 04:45 PM
In order to attract more visitors to my blog, I save all articles for a months in pdf format, create a journal and share in the Interent. I must say, it works! If you open http://www.pdfqueen.com a pdf search engine, you will see that many other bloggers also successfully use this tactics
Posted by: Lorena | December 20, 2009 at 07:15 AM